At first glance, the process of licensing copyright-protected footage from archive sources is not very different from reaching any other legally-binding arrangement. However, negotiating and setting the terms of a licensing deal always requires a full understanding of all the rights, obligations, and details concerning the use of the archive footage on both sides of the agreement. The following examples of licensing terminology can be found in almost every license negotiation between an archive footage provider and a content creator.
Since creating Archive Valley we’ve spoken to hundreds of professional archive researchers as well as producers seeking to either use archive footage in their production for the first time, or to step up their archive research and footage licensing game for a particularly archive-heavy production. Budgeting is a clear concern for anyone seeking to produce unique content featuring archival material and one that can be difficult to navigate, especially for newcomers to this booming genre.
Here are six tips we’ve learned from speaking to archive researchers around the world to help you come in on budget and make it to picture lock with archive footage that brings your story to life. (more…)